The Project – consisted of three large bars that were re-branding to become the Merchant. They were based in Cannock, Newcastle Under Lyme and Nottingham. The re-brand was turning these traditional bars into up and coming restaurants.
The aim of the re-brand was to encourage a food clientèle rather than the traditional bar market. The re-launch of these restaurants required a complete overhaul with regards to the decoration. Each of the bars had a new colour scheme that represented the new brand. This job required a quick turnaround of just 7 days and included both internal and external decoration – both painting and wallpapering.
DéCorer worked closely with the owners of The Merchant to ensure the newly decorated restaurants closely matched the new branding.